4 ms·
It’s to do with editorial. Annoying ads in print media simply won’t be run if they compromise the content (as a rule, there are of course exceptions). Typicall
by rusk 7y ago
It’s to do with editorial. Annoying ads in print media simply won’t be run if they compromise the content (as a rule, there are of course exceptions).
Typically web doesnt have the same kind of control and advertisers have more or less free rein to do what they want.
- palerdot 7y agoNot to mention that platforms are having a free rein over gathering sensitive information and turning it over to advertisers so that they can 'target' people as they please ...
- yason 7y agoThis suggests that there's a huge void in the market for websites and magazines who would go the length to curate their advertisements to make them relevant and not annoying.
- rusk 7y agothere is, but the push for the network-based advertising is too strong, because in addition to mere advertising it also delivers market insight, which is arguably more valuable