3 ms·

I think the market needs better, easier portfolio tools for the lay person. Tools that can help coach the user as well

• roenxi 7y ago
  That counts as financial advice; or gets close enough to it that it will probably run afoul of the same problems. Financial advice is all fun and gains until there is a down year and someone loses 10% of their savings. Or worse. The hard challenge in the field is how to attract customers that are not quite savvy enough to figure out how to open their own brokerage account but not people so clueless as they'll go into old age with a 100% allocation to stocks. The more accessible the higher earning (ie, riskier) options are to unsophisticated the more catastrophic the backlash will be when the bad years arrive. In a sense the regulatory system evolves to make the cheap-management options harder to find and tailored financial advice easier, because the people who aren't already in the market are going to get eaten alive making rookie allocation errors.
• lotsofpulp 7y ago
  Does it get much easier than target date retirement funds? Vanguard’s TDF basically have no fee at sub 0.1% expense ratios.