Also, now that you have competition, congrats, it's a movement and you can reach out to the press. Plan and start a press campaign. 1. Prepare the story for th

Also, now that you have competition, congrats, it's a movement and you can reach out to the press. Plan and start a press campaign. 1. Prepare the story for them. The story is not "we're a startup". It's not "we have features". It's not "". 2. The story is: "Artists are selling things online! Startups are letting them." 3. Prepare a story pack for the press. Include contacts of artists (that like your product) that they can talk to, photos, even mention your competitors. Also make sure you mention you are the first. 4. Now talk to all the press (also niche press), and answer your phone immediately when they call. They'll write stories. They'll talk to artists (that you preseleced to be the ones that use your product). They'll print photos. They'll mention you are "the first startup that does this." Awesome. Growth time. If and when you do get press, follow up with a marketing campaign if you have money to spend on that. But only after you get press/buzz.