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Supposedly the same thing happens with coffee too. Starbucks does the expensive market research, and then other chains build near Starbucks.
by rmorrison 16y ago
Supposedly the same thing happens with coffee too. Starbucks does the expensive market research, and then other chains build near Starbucks.
- dstein 16y agoI thought Starbucks had simply reversed the process. They appear to open a coffee shop on every corner (sometimes several on the same corner) and just close the ones that don't do well.
- brudgers 16y agoFrom what I've seen it's not just other chains that locate stores near Starbucks. Even Starbucks locates stores next to Starbucks.