I like the everclear analogy! We're experiencing a product made by the underground cannabis community for that community -- habitual consumers. The tolerance

I like the everclear analogy! We're experiencing a product made by the underground cannabis community for that community -- habitual consumers. The tolerance level of a habitual consumer is really high. So, for decades, breeders chose to continue growing the strongest strain, every time, for years and years. Then, when commercial players entered the market, they took those high-thc strains and put them through even greater quality controls, making strains even more potent. This is changing, but not too quickly as the business-minded people running cannabis companies are still trying to validate their first business model and aren't adapting to demand as quickly as tech entrepreneurs do. Successful 2:1 product lines will attract business and then companies will respond. More craft beer and wine, less everclear. Better experiences in cafes.