3 ms·
Other manufacturers have done it, look at MINI. That started off as a Morris Mini-Minor, turned into a Morris Mini/Austin Mini, then just a Mini, then Rover Mi
by ollie87 7y ago
Other manufacturers have done it, look at MINI.
That started off as a Morris Mini-Minor, turned into a Morris Mini/Austin Mini, then just a Mini, then Rover Mini, then BMW turned it into it's own brand, MINI.
Ford are presumably just taking the brand awareness of the Mustang to create a sub-brand of performance cars. Which makes sense as people all over the world are aware of the Mustang.