> The main goal of marketing is to match a product with a person that shows interest in this product. This is how they open their section on the ethics, so off

> The main goal of marketing is to match a product with a person that shows interest in this product. This is how they open their section on the ethics, so off to a really bad start. That being the main goal of marketing is patently false. Coca-Cola billions a year marketing a product that hasn’t changed and that everyone already knows about. The rest of the article is then just constantly making the same mistake of, I think intentionally, mischaracterising what marketing actually is. I mean, come on, they have a heading that it isn’t “necessarily wrong”. Wow! Strong case you’re making here.