The price is not $12.99/month, it's free. The $12.99/month are for those that want to support the service financially, it's donationware similar to wikipedia. J

The price is not $12.99/month, it's free. The $12.99/month are for those that want to support the service financially, it's donationware similar to wikipedia. Jimmy Wales said the idea is that a small minority will pay for the service for everyone.