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The problem here is that Amazon wants an automated process, which is fundamentally incompatible with how sales works. You can't reliably go through and identify
by jschwartzi 7y ago
The problem here is that Amazon wants an automated process, which is fundamentally incompatible with how sales works. You can't reliably go through and identify all of the products you sell by trademark and verify that the pricing is within a certain reasonable percentage of the seller's price or MSRP. And if there's no posted MSRP you're stuck assessing the market price based on how much others have paid for the same piece. This isn't a process you can automate. And Amazon is so deeply a software company that they can't conceive of a way to do this without using software.
- tyingq 7y agoI'm not convinced they have automated processes for simple stuff like "> 500 sold AND > 50% returned"
- binarysolo 7y agoThey do. 4% triggers an automated-ish warning and 10% triggers a serious notification which usually gets scrutinized by some Amazon member -- this happens inconsistently on low volume long tail items too which cause sellers massive ammounts of grief (example: we sell a bath robe from XXXS-XXXL and sold tens of thousands of units, but 5 XXXS items of which 2 were returned and labeled as "not as described" (which puts the return cost on us instead of the consumer), this triggers a Performance Notification and suddenly our entire account - 40M in sales in 5k SKUs is now at risk of shutting down. It's weird that it happens very inconsistently; we've also had store accounts which have 20% return rate on 1000s of items (pallet got damaged somewhere along shipping and crushed 20% of product) and just get an automated notice and no followup. source: Amazon seller