With respect, you are comparing apples with oranges. Those two pages are not about the same specific thing. The specific Mahalo page for GTA 4 is http://www.m

With respect, you are comparing apples with oranges. Those two pages are not about the same specific thing. The specific Mahalo page for GTA 4 is http://www.mahalo.com/grand-theft-auto-iv/ http://www.mahalo.com/grand-theft-auto-iv/ and it has much less info than the comparable Wikipedia page http://en.wikipedia.org/wiki/Grand_Theft_Auto_IV http://en.wikipedia.org/wiki/Grand_Theft_Auto_IV I don't doubt that Mahalo has some detailed pages. However I think these are the exception rather than the norm (and almost certainly created to benefit from particular keyword trends).