Ironically, the way the submission system works, if you submit a story that has already been submitted, it simply registers your submission as an upvote. So th

Ironically, the way the submission system works, if you submit a story that has already been submitted, it simply registers your submission as an upvote. So think about it. If there are 20 HN readers out there with your rss submitter, then everything from 37signals would instantly have 19 points. This would most definitely instantly catapult the story to #1 on the front page, garnering it a lot of exposure and opportunity for more upvotes. So really it's a self-fulfilling prophesy. Twenty people all trying to submit the same story the instant it comes out results in a karma lottery for whoever randomly submits it first. The other 19 people will see the instant karma and try even harder.