> The entertainment division operates WP7 and consumer software (as stated in the article), so what makes you think this division only cares about selling XBox?

> The entertainment division operates WP7 and consumer software (as stated in the article), so what makes you think this division only cares about selling XBox? Chatting to a 'Softie who was complaining about this specific problem. Specifically that they're only interested in Kinect applications which will sell Xboxes, because that's how the ownership is organised. I didn't query too much further, it all sounded too painful...