Start making diamond knives, buttons, zippers, put diamonds on Air Jordans, sell an iPhone with a diamond Apple logo so people can see it while you obnoxiously

Start making diamond knives, buttons, zippers, put diamonds on Air Jordans, sell an iPhone with a diamond Apple logo so people can see it while you obnoxiously take selfies and give it a “posted from Apple DiPhone” tag for social media, pay male celebrities to be seen with diamond earrings and nose rings, sell diamond-studded Bibles signed by Kanye West, and open a line of diamond essential oils (which will be easy because they have no smell so just sell expensive mineral oil). This is easy. People spend money on themselves so make it all about the buyer being the recipient rather than the buyer using it as a gift and use all of the shallow marketing tricks that have been proven to be effective.