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Did Brave ever claim to reduce the use of ads? As I understand, they want to shift the revenue model and put control back in hands of users. You can use their b

• hombre_fatal 7y ago
  > Did Brave ever claim to reduce the use of ads? Are you serious? Ad-blocking by default is a core part of the marketing and self-description. I'm actually amazed they replace ads instead of just "uBlock"-ing them. Sounds like a joke. Look at the copy on https://brave.com/ https://brave.com/ and https://brave.com/download/ https://brave.com/download/ Are you telling me the average person reads "blocks ads" and expects it to mean "we replace ads with our own"?
  • nvrspyx 7y ago
    Viewing Brave ads is opt-in, not opt-out. However, they do nag you a bit about it. There's an icon for Brave Rewards in the address bar with a "1" badge asking if you'd like to opt-in (Toggle in Settings to hide this icon). It also asks you during setup and then if you skip (no Deny, Disagree, etc.; just skip), it shows a pop-up on the new tab page immediately after asking for the same thing.
    • mk89 7y ago
      Brave's business reminds me of Adblock+. They started all "we are cool, we make the web a better place" (which they did by the way), then they didn't know how to monetize, so they introduced "non invasive ads". Which is still ads, except this time, it's up to them to choose how ads should look like. It's the first time I read more about Brave, and despite the fact I like that they try with a new model, I think I'll keep using Firefox and the usual add-ons, as I have been doing for years.
    • ouid 7y ago
      you understand that nagging you to opt in is advertising, right?