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I agree that the improvements like the ESC key and 16" screen are good things. But is it strange to anyone else that a company that prides itself on being inno

I agree that the improvements like the ESC key and 16" screen are good things. But is it strange to anyone else that a company that prides itself on being innovative and motto is "think different" is parading around a screen size change and a keyboard regression as the biggest selling points for a product launch?

peruvian 7y ago
This release is essentially a "we messed up, this is what you wanted all long", but they can't say that so they're using the regular MBP marketing talk. Not hating - I am getting this laptop.
- dasloop 7y ago
  Plus the updated CPU, RAM and GPU associated with a hardware refresh. They can be seen also as good selling points :)
  - hu3 7y ago
    Intel processor riddled with vulnerabilities over AMD's 7nm state of the art processors which are cooler and more energy efficient? Overpriced soldered RAM? AMD GPU that's basicaly useless for ML instead of NVidia? None of these are good selling points.
izacus 7y ago
No it's not strange. The MBPs are (were?) great, reliable tools on which thousands of professionals rely on every day. They also rely on being able to replace them with equivalent or better replacements when they break. They work. There's no need for needless new gimmicks. It's fine to have a reliable, consistent tool available for purchase. Just like Thinkpads, hammers and multimeters. It's ok to be conservative on new things in some market segments.
jjoonathan 7y ago
Trying, failing, and backtracking is an inherent part of innovation. It's not as sexy as trying and succeeding, but even Apple can't win them all, so the alternative is never trying. That would be the real stagnation.
subculture 7y ago
This release is more of a "we listened" release than anything else. That's likely why they didn't parade it around with an October event and instead went with a private press review and press release.
- onion2k 7y ago
  They listened to the complaints and addressed them but whether or not the fixes worked remains to be seen. Maybe they did this release without much fanfare because they're being cautious themselves...
AgloeDreams 7y ago
Well, that or you could look at it like this: They made a new 1.6 inch macbook pro three years ago with all kinds of design, performance, and battery life but the keyboard turned out to be highly defective and the Touchbar's replacement of the escape key was super annoying, that laptop got generally lamented and trashed by the press and public. (If you are not a hardcore function key user and the keyboard has not broken yet, it's a pretty fantastic laptop, generally still the best at first, but obviously based on your needs and the worry of having the kb break) So you can see this as an improvement to the current gen MBP.. or you can see this as a selling item to those who skipped the 2016 and still have a 2015 (or who had a 2016 and got burned). When you are drowning your goals are not to get on a ship or to go someplace, they are to get air.
dep_b 7y ago
Well to be honest there's very little fanfare around this MacBook by Apple but it just happens to let the internet explode a bit because so many people were waiting for it.

peruvian 7y ago

This release is essentially a "we messed up, this is what you wanted all long", but they can't say that so they're using the regular MBP marketing talk. Not hating - I am getting this laptop.

dasloop 7y ago
Plus the updated CPU, RAM and GPU associated with a hardware refresh. They can be seen also as good selling points :)
- hu3 7y ago
  Intel processor riddled with vulnerabilities over AMD's 7nm state of the art processors which are cooler and more energy efficient? Overpriced soldered RAM? AMD GPU that's basicaly useless for ML instead of NVidia? None of these are good selling points.

izacus 7y ago

No it's not strange. The MBPs are (were?) great, reliable tools on which thousands of professionals rely on every day. They also rely on being able to replace them with equivalent or better replacements when they break. They work. There's no need for needless new gimmicks. It's fine to have a reliable, consistent tool available for purchase. Just like Thinkpads, hammers and multimeters. It's ok to be conservative on new things in some market segments.

jjoonathan 7y ago

Trying, failing, and backtracking is an inherent part of innovation. It's not as sexy as trying and succeeding, but even Apple can't win them all, so the alternative is never trying. That would be the real stagnation.

subculture 7y ago

This release is more of a "we listened" release than anything else. That's likely why they didn't parade it around with an October event and instead went with a private press review and press release.

onion2k 7y ago
They listened to the complaints and addressed them but whether or not the fixes worked remains to be seen. Maybe they did this release without much fanfare because they're being cautious themselves...

AgloeDreams 7y ago

Well, that or you could look at it like this: They made a new 1.6 inch macbook pro three years ago with all kinds of design, performance, and battery life but the keyboard turned out to be highly defective and the Touchbar's replacement of the escape key was super annoying, that laptop got generally lamented and trashed by the press and public. (If you are not a hardcore function key user and the keyboard has not broken yet, it's a pretty fantastic laptop, generally still the best at first, but obviously based on your needs and the worry of having the kb break) So you can see this as an improvement to the current gen MBP.. or you can see this as a selling item to those who skipped the 2016 and still have a 2015 (or who had a 2016 and got burned). When you are drowning your goals are not to get on a ship or to go someplace, they are to get air.

dep_b 7y ago

Well to be honest there's very little fanfare around this MacBook by Apple but it just happens to let the internet explode a bit because so many people were waiting for it.