I do not notice Instagram ads for a simple reason that I am yet to see a single one. It probably has to do with whom I follow: a very limited number of people I

I do not notice Instagram ads for a simple reason that I am yet to see a single one. It probably has to do with whom I follow: a very limited number of people I personally know, no brands, no influencers, no company grams etc. As a software developer I sometimes wonder what are the thresholds or criteria in Instagram systems to show ads.