> When I've visited, I've noticed that the fruit in particular look gorgeous in the shops, but taste like damp tissue paper. Weird Thank the market: the food c

> When I've visited, I've noticed that the fruit in particular look gorgeous in the shops, but taste like damp tissue paper. Weird Thank the market: the food companies have prioritized durability, yield, and appearance over taste. https://www.npr.org/2011/07/09/137623954/the-troubled-history-of-the-supermarket-tomato https://www.npr.org/2011/07/09/137623954/the-troubled-histor... > On top of that, the tomatoes you see in those supermarkets have been bred for high yields and durability, not flavor. "As a farmer once said — an honest farmer — 'I don't get paid a cent for flavor,'" Estabrook says.