4 ms·
They want to expand beyond just logo designs.
by zyang 7y ago
They want to expand beyond just logo designs.
- brobdingnagians 7y agoSeems like it would work to just have LogoJoy as a product with its own page, and expand to Looka as the company name with additional products. Does anyone with experience know if that is done in the industry/would work?
- ativzzz 7y agoIt seems Automaticc did something like this. Wordpress was founded in 2003, and the company Automaticc in 2005, meaning they probably spun Wordpress out as the product. Now, the parent company owns a bunch of different products. Obviously speculation on my end.
- runako 7y agoGoogle re-organized with a new parent company (Alphabet) to do other stuff. They didn't change the Google name, so most users are blissfully unaware of the change.
- closetohome 7y agoI work in ecommerce/design/branding, and with very very few exceptions, mindshare and domain authority are always worth more than whatever ephemeral benefits you'll get from rebranding.
- michaelbuckbee 7y agoSure, but there are multiple ways to get there. They could have kept the LogoJoy site as it was and made a separate site/service called "BrandJoy".
- ChrisKingWebDev 7y agoYou're hired!