It can be but often it’s not, particularly when people are into cars. Things like handling, the interior quality, noise makes a big difference to some. Would

It can be but often it’s not, particularly when people are into cars. Things like handling, the interior quality, noise makes a big difference to some. Would I replace my BMW with a Toyota if it handled as well, had as good engine, had a better screen and computer system and such a well calibrated gear box - of course. And Lexus IS getting close.