True. I agree, and indeed hope that today's giants will be disrupted. The only thing worse than a monopoly is an eternal one. My point was more of a warning to

True. I agree, and indeed hope that today's giants will be disrupted. The only thing worse than a monopoly is an eternal one. My point was more of a warning to startup founders and investors. They should not assume that Google and the others will be too slow to respond to a competitive threat that a startup poses or a big opportunity that a startup creates. They will pounce aggressively, and either acquire or kill the startup. Complacency about FAANG is very very dangerous to the health of a startup.