I think you misunderstand how little $500 is to many of your customers. I know while I'm happy to make an additional $500, the amount of time I spend thinking

I think you misunderstand how little $500 is to many of your customers. I know while I'm happy to make an additional $500, the amount of time I spend thinking about spending it to try something out which could save me a day or so is getting very small. We're talking minutes to maybe hours. Stick a big honking buy button there, and make it easy as hell to buy your stuff. Hire a real voice person to explain it if your accent is an issue, toss a presi presentation up there, and go with it.