> To some extent, I think it's a positive feedback loop that doesn't require advertising at all to drive it. If you know the admit rate is low (because of all t

> To some extent, I think it's a positive feedback loop that doesn't require advertising at all to drive it. If you know the admit rate is low (because of all the applications being sent), then it's in your best interest to send out lots of applications -- throwing spaghetti at the wall. Then the admit rate gets lower... Don't colleges charge around $100 per application? Seems pretty expensive for poorer students to have to apply to increasingly more places.