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Yeah but like, is it really also not "pocket change" to just actually give "unlimited" service? Or what about the effectiveness of the "unlimited" lie, was tha
by diminoten 7y ago
Yeah but like, is it really also not "pocket change" to just actually give "unlimited" service? Or what about the effectiveness of the "unlimited" lie, was that worth spending an extra $60MM on the marketing?
- nathankunicki 7y agoOf course it is, the wholesale cost of data is peanuts comparatively. However there is _more_ money to be made by marking it up and charging $X per GB above an arbitrary cap.