Good point, but I don't understand how to square that with the part where the article specifically says the researcher is working on commercializing it: > Moth

Good point, but I don't understand how to square that with the part where the article specifically says the researcher is working on commercializing it: > Moth-Poulsen plans to spin off a company that would advance the technology and says he’s in talks with venture capital investors. The storage unit could be commercially available in as little as six years and the coating in three, pending the $5 million of additional funding he estimates will be needed to bring the coating to market. If the inefficiency is that bad and is a real problem, why are VCs talking to him?