> I don't really get what I got out of this article... How the vocabulary is used to frame the article. Use the 'good' term for our guys, and the 'bad' term fo

> I don't really get what I got out of this article... How the vocabulary is used to frame the article. Use the 'good' term for our guys, and the 'bad' term for theirs. The Chelsea soccer club quote is a beautiful example.