Man, that whole article is worth a read ten years on, in light of the topic at hand. He quotes Ballmer, then shows how Ballmer considering turning around and do

Man, that whole article is worth a read ten years on, in light of the topic at hand. He quotes Ballmer, then shows how Ballmer considering turning around and doing just that for lack of better ideas, all the while (Lyons posits) knowing it won't work.