Yahoo is really an impression based media company. The number one goal is to drive traffic to properties and monetize it via impressions. Don't get me wrong -

Yahoo is really an impression based media company. The number one goal is to drive traffic to properties and monetize it via impressions. Don't get me wrong -- they've build some impressive technology in house and have/had some bright engineers, but beginning from Filo, Y! was always a media company. The top management continues to drive it in that direction. As far as properties, Y! Personals was spun off, I believe, and sold to match.com, and that was a pretty profitable business. Y! Real Estate now sells its leads to another company (Trulia?) although when I worked there, they wanted to do something in house. As content becomes a commodity day by day (via proliferation of blogs, digg-like sites, social media), Yahoo will continue to struggle in a bid to find its relevance.