I suspect they are marketing this for incapacitated pilots (an extremely rare situation), but it also seems like an alternative for overwhelmed pilots. They don

I suspect they are marketing this for incapacitated pilots (an extremely rare situation), but it also seems like an alternative for overwhelmed pilots. They don't want to call their potential customers idiots, but this is another feature to help pilots avoid loss of control. And I definitely see a future version that could handle engine failures. If you can count on auto land to flawlessly glide to the nearest airport, who needs a twin engine airplane? Single engine airplanes are significantly cheaper to operate than twins.