Yeah but there's still a point to be made here. Maybe the amount is closer to $10/month instead of $3/year, which is still pretty cheap considering the social

Yeah but there's still a point to be made here. Maybe the amount is closer to $10/month instead of $3/year, which is still pretty cheap considering the social utility and "entertainment" hours people are getting out of the service. Also, maybe the costs of running facebook's infrastructure and code drop (and employee headcount, etc) off dramatically if they take an axe to all the parts of it that are devoted to advertising and user data tracking/sales and just focus on the useful core tech bits, which also helps increase the profit margin on the new income model. It's possible there's a rational price that the masses would pay that would still turn them a profit under this kind of setup.