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Is it too early to tell how much the Apple Card contributes to Apple's revenue?
by mikece 7y ago
Is it too early to tell how much the Apple Card contributes to Apple's revenue?
- hbcondo714 7y agoIt may be an issue of Apple simply not disclosing specific Apple Card numbers. Right now in their earnings release to the SEC [1], Apple only lists net sales by category for iPhone, Mac, iPad, 'Wearables, Home and Accessories' and Services [1] https://www.sec.gov/Archives/edgar/data/320193/000032019319000117/a8-kexhibit991q4201992.htm https://www.sec.gov/Archives/edgar/data/320193/0000320193190...
- ogre_codes 7y agoApple Card is likely one of those services which will have little impact on revenue and earning, but outsized impact on stickiness of the iPhone as a platform. If you prefer Apple Card and the way you interact with it, it's going to be that much tougher to move to Android.
- SlowRobotAhead 7y agoHave I missed some feature of the Apple Card that exclusively ties with Apple Pay (nfc)? I love Apple Pay, have all my cards in Wallet, don’t have an Apple Card. So I don t see how it’s a lock-in feature.
- pertymcpert 7y agoIt's not Apple Pay, it's the wallet. You used the wallet to track spending and pay it off, and collect the cash back.
- xkjkls 7y agoProbably negligible. I mean, the company will still have 70+% of it's revenue/income just from it's flagship product.