Too much on the home page. Pick the top four features which you feel will appeal to your target market and feature those solely on the front page, with a 'more

Too much on the home page. Pick the top four features which you feel will appeal to your target market and feature those solely on the front page, with a 'more detail' type link so those who are interested can find out more. You need more than a copywriter, you also need a more modern design. It's rather dated in a funny sort of way. Take a look at some of your rivals to get an idea of what modern looks like. (freshbooks.com)? Modern web application sites focus intensively on helping the user make up their mind within seconds as to whether to continue investigating your service, which is why the Take a Tour button, and Try it Now options are so prominent on most web app sites. It's not that you're doing it wrong, it's just that you're giving yourself an uphill battle to attract and sign potential customers. Hope that helps for a starter. :)