Who started with this whole facebook = "Damned if you do, damned if you don't". Been seeing this all over the place. Is it just a catchy phrase or some higher u

Who started with this whole facebook = "Damned if you do, damned if you don't". Been seeing this all over the place. Is it just a catchy phrase or some higher up in the tech world said it and everyone is parroting it? Search results for comments of the last month https://hn.algolia.com/?dateRange=pastMonth&page=0&prefix=false&query=Damned%20if%20you%20do%2C%20damned%20if%20you%20don%27t&sort=byPopularity&type=comment https://hn.algolia.com/?dateRange=pastMonth&page=0&prefix=fa...