Uses want to pay for (managed) services, not software. The rise of AWS and cloud and downfall of on-prem licensing models over the last decade has proven this b

Uses want to pay for (managed) services, not software. The rise of AWS and cloud and downfall of on-prem licensing models over the last decade has proven this beyond any doubt. It's completely a failure of vendors to keep trying to sell software instead of competing on the services. The ones who have rolled out their own offerings are generating plenty of revenue, but the overall breadth, flexibility and quality of is still rather poor. I don't understand why these vendors are moving slowly here. They're the best at running their own software. Writing some blog posts isn't going to fix anything.