If not selling in plastic bottles puts them out of the business, their business only survives externalising costs (= leaving plastic waste to someone else to fi

If not selling in plastic bottles puts them out of the business, their business only survives externalising costs (= leaving plastic waste to someone else to figure out), and they should be out of business. In the 80's and 90's, where I live, Coca-Cola used to sell in returnable glass bottles, you would drop it at the mini market and buy a filled one, and buying one without returning another bottle cost a lot more, so people had incentive to store empty bottles and return it back. It worked just fine. They didn't go broke. I call BS that it's not economic viable.