The NYtimes may feel immune to advertising woes because they have a paywall now (even though they still make tons off advertising), but what is the paywall othe

The NYtimes may feel immune to advertising woes because they have a paywall now (even though they still make tons off advertising), but what is the paywall other than an obnoxious, loud, obstructive full page ad? I 'm glad to see they are tackling advertising itself though, rather than fabricating stories about social platforms. The ad industry seems to be very much lacking in real metrics, and seems to be particularly dumb in innovating, holding up appropriate standards and protecting their art.