The issue is neither has crossed the bridge. The non-technical manager can’t understand the risks, and the engineers can’t quantity it in the dollars and cents

The issue is neither has crossed the bridge. The non-technical manager can’t understand the risks, and the engineers can’t quantity it in the dollars and cents that CFOs understand. Salespeople are good at dollars and cents. So are some lawyers. But they get overruled all the time by execs. “I don’t care how you do it, increase sales by 20% in Q4” creates the sales and marketing version of tech debt. (Channel stuffing, excess discounting, etc)