I have been advocating for this sort of thing for about 15 years -- but, there will be some legal challenges eventually, when highly-profitable companies invest

I have been advocating for this sort of thing for about 15 years -- but, there will be some legal challenges eventually, when highly-profitable companies invest in students that end up feeling screwed. But overall I think this is a great thing. In theory, a competitive marketplace bidding to invest in talented but broke students, to teach them how to reach their fullest potential would be a huge force for good in the world. But I don't envy the first private firms the nasty legal fights they're going to have with students who feel screwed.