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> because blocking tracking is also blocking ads It's not, the Internet is the only medium where it's assumed that tracking/targeting is necessary for advertis
by ric2b 7y ago
> because blocking tracking is also blocking ads
It's not, the Internet is the only medium where it's assumed that tracking/targeting is necessary for advertising. TV, Magazines, radio, podcasts, cinema don't track users.
- uoaei 7y agoWell, they do, but only in aggregate and pretty indirectly: surveys, focus groups, requests for feedback, etc.
- badrequest 7y agoWhich are leagues more imprecise than the internet alternative.
- kevingadd 7y agoI agree but podcasting services often track users now - podcasters use services like ACast to generate unique targeted versions of the podcast mp3 on-download when people use feed managers to download. When I download a few different podcasts, I get an mp3 with targeted ads inserted in it, and they're presumably connecting IP geolocation info.