Well, it all depends on what you're looking for. Qwiki's videos are too short and shallow for me. With TED talks (and the whole host of other lectures available

Well, it all depends on what you're looking for. Qwiki's videos are too short and shallow for me. With TED talks (and the whole host of other lectures available online), podcasts, and other human-generated content that's of extremely high quality, Qwiki only makes sense if I want to know what something is without depth. But if I wanted to know a quick fact or two, why would I sit down at a TV when I can pull it up on a smartphone portably or in a web browser instantly? Qwiki would be better if it actually provided more depth, but providing a very rich, lengthy, and detailed cinematic experience automatically and algorithmically isn't as easy as cobbling together a few minutes of content.