2 ms·
>in order to sell products, people are often "educated" into believing misinformation and myths that persist for generations You're correct, but like I said, i
by libertine 7y ago
>in order to sell products, people are often "educated" into believing misinformation and myths that persist for generations
You're correct, but like I said, it takes a lot of money and time (a bit redundant since time is money, but it's important to stress the time window).
Such campaigns take years, with several ads being displayed with high frequencies, with opinion leaders paid to advertise the product, product placements, it's a long term game that the average company can't sustain.
Specially now that technology moves so fast.
What took decades to build, for example, with the cigarettes industry by using ads, doctors, movies, tv shows, sponsorships, and many other forms of advertising and media, also is taking years to reverse.
The vaping, e-cigarret industry is growing thanks to years of government backed campaigns about the health issues related to cigarettes, with the addition of new laws set in place to ban advertising and smoking indoors for example.
So it's not like the new technology of vaping and e-cigarrets is making the investment themselves to educate people, they are riding a wave. To make it clear, it doesn't mean they are not investing, but that they aren't making the massive investment to change people behavior.