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> Is this why so many Apple products have been increasingly low-quality? Potentially, however the author makes another mistake: assuming that Apple, Google or
by abhorrence 7y ago
> Is this why so many Apple products have been increasingly low-quality?
Potentially, however the author makes another mistake: assuming that Apple, Google or Facebook actually know what they're launching at the time they set the date. I've heard many stories of "big bang projects" being pulled at the last minute.
- delusional 7y agoI would actually believe it to be the opposite. If you know you will be attending a big event, and you have a project that seems feature complete. It might make sense to hold out releasing it for a couple of months until the conference. If you're a big enough enterprise it seems likely you will always have something finishing up.
- ghaff 7y agoPretty much every big company has big conferences that they "need" to announce appropriate stuff at. In my experience, you end up with a combination of changing what you announce, announcing what you planned but without immediate availability (especially if it doesn't obsolete a current product), dropping features, and prioritizing work on what you really want/need to announce. Historically, the software industry has been more fluid with its announcement cadence that, say, the auto industry. But companies still have big events at which they really want to make high visibility announcements.