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They're consistent then. Keep America Beautiful was formed in reaction to proposed 1953 Vermont legislation to require deposits on bottles. American Can Compan
by NeedMoreTea 7y ago
They're consistent then.
Keep America Beautiful was formed in reaction to proposed 1953 Vermont legislation to require deposits on bottles. American Can Company, Pepsi, Coke, Budweiser, Philip Morris and others figured out, funded and launched the group. Neatly framing their new externality as solely a fault with their customers.
Interestingly Coke and others are complaining in the UK that rules to require 30% recycled plastic are too onerous, and have caused the cost of recycled plastic to rise.
- augustocallejas 7y agoThis was well covered in the NPR podcast Throughline: https://www.npr.org/2019/09/04/757539617/the-litter-myth https://www.npr.org/2019/09/04/757539617/the-litter-myth