5 ms·
I think Patagonia actually still does max(10% profits, 1% revenue) which is where their 1% project came from. For a retailer, 1% of gross can be huge. I agree t
by boulos 7y ago
I think Patagonia actually still does max(10% profits, 1% revenue) which is where their 1% project came from. For a retailer, 1% of gross can be huge. I agree that in other industries with high margins, 1% (even of revenue) is pretty small.
The FAQ says that:
> Our members have given more than $225 million back to environmental nonprofits since 2002.
which I think agrees, as that’s under $15M/yr average (though I assume heavily weighted towards recent data).
- ajdlinux 7y agoYeah, that's a fair point - for high volume/low margin industries 1% of revenue is quite a bit of profit. I'm much more impressed by a pledge to give 1% of revenue than, e.g., https://pledge1percent.org/profit.html https://pledge1percent.org/profit.html which commits to 1% of profit.