Right, and moving from 0.1 seconds to 0.01 seconds means you can use one TENTH of the CPU time or Lambda time or whatever, so you can do more with fewer resourc

Right, and moving from 0.1 seconds to 0.01 seconds means you can use one TENTH of the CPU time or Lambda time or whatever, so you can do more with fewer resources or scale down your infrastructure. Performance matters, a LOT, and not just to end users; if you perform better, you save money on infrastructure.