I don't think small-to-medium businesses will know what CMS, or a next-generation web application are. Is your web site powered by your software? If so, I'd su

I don't think small-to-medium businesses will know what CMS, or a next-generation web application are. Is your web site powered by your software? If so, I'd suggest that your software support SEO-friendly link-paths like Drupal or Wordpress (bringing that up because they're on your front page) From what I can tell from your web site, you're offering turn-key hosting for people who don't want to set up and run their own Wordpress, Joomla or Drupal sites - instead they'll use your software? I think the problem is that your web page is using jargon you understand, not that they would understand. I'm guessing that your customers will 1) not want to think about web, they want to run a coffee shop or whatever 2) want guaranteed pricing (which you offer, which is great) 3) a good design - do you do graphic/web design as well, or are you working with someone? 4) Want someone local. Where are you? Your tagline could be My opinion of your software is that you've recreated Drupal, which is fine, but there are so many modules available for Drupal that you'll always be playing catchup. Hope this helps, you can criticize one of my web sites if you want :)