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Isn’t this quite similar to what happens when a supermarket creates their own brand version of a product, and places it alongside the copies product, albeit wit
by archiepeach 7y ago
Isn’t this quite similar to what happens when a supermarket creates their own brand version of a product, and places it alongside the copies product, albeit with a much cheaper price?
I felt quite bad for Spotify and Flux when Apple Music and Night shift came out, but I guess this is a risk when you use any type of platform to reach customers.
Diversification is a good idea, I’m impressed was impressed with the response in the article.
- underwater 7y agoA supermarket still charges for the own brand product. Apple's own-brand product is effectively free to the consumer. This poisons the well for an entire genre of productivity apps.
- dehrmann 7y agoSupermarkets rarely "create their own brand version of a product." They usually contact a a vendor to have them make the product with the house brand's labels. Trader Joe's does this, and some googling will tell you who really makes some of their products. Costco is known for rebranding some impressively good single malt scotches and selling them cheap.