Yeah, unless someone registers for your website, your not going to be able to do much more than tag a search term with an IP so you can know that someone arrive

Yeah, unless someone registers for your website, your not going to be able to do much more than tag a search term with an IP so you can know that someone arrived with search term x and did y on the website, but nothing about who that person is. It depends which side of the fence your on really, if you use this kind of data to improve your business your for it. If you operate in areas that don't rely on it at all your more likely to be against it.