You're quite right. The consumer electronics development cycle is usually about 2 years with a close-to-production prototype in about 9 months. This whole Atar

You're quite right. The consumer electronics development cycle is usually about 2 years with a close-to-production prototype in about 9 months. This whole Atari VCS project feels like someone having a punt with a "this seems like a good idea" moment and seeing how far it could go as a side project. (my dramatic characterization of the situation).