They license the product to car companies like Mercedes [0], and they provide training and licensing to emergency management agencies, which is gaining populari

They license the product to car companies like Mercedes [0], and they provide training and licensing to emergency management agencies, which is gaining popularity in the UK, North Yorkshire, for example [1]. Their business model is more or less undercut by opensource and reverse engineered alternatives, hence the predatory DMCA takedowns. This is obviously a bad PR move. It's the 21st century; the product/IP itself provides little to no value to the average user. It's the services that does. Open source the product and make money licensing, installing, training, and integrating it into everyday life. [0]https://www.mercedes-benz.com/en/innovation/what3words-voice-navigation-first-to-mercedes-benz/ https://www.mercedes-benz.com/en/innovation/what3words-voice... [1] https://northyorkshire.police.uk/news/whats-what3words-and-why-is-it-useful-a-blog-from-our-inspector-mark-proctor/ https://northyorkshire.police.uk/news/whats-what3words-and-w...