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The $10 was the starting price. It’s not uncommon for companies to have a cheaper “loss leader” tier.
by paulstovell 7y ago
The $10 was the starting price. It’s not uncommon for companies to have a cheaper “loss leader” tier.
- cbm-vic-20 7y agoA company should figure out what the "real" price should be, and account for the difference in the marketing budget. ie, if the service costs $100/mo to deliver, and if you would otherwise charge $120/mo for the service, but you're only charging $10/mo, you should consider that $110/mo a marketing expense if it needs to be a "loss leader". It's got to show up in the books somewhere.